Take-Two sees Battleborn's failure as an opportunity for long-term audience growth

Market performance below expectations, says CEO Strauss Zelnick.

User numbers for the hero shooter haven't been revealed – yet rival Activision Blizzard is boasting of Overwatch's 15 million players – but it's fair to say Take-Two wanted more from the Gearbox action title.<br /><br />"On May 3, 2K released Battleborn, a new intellectual property from Gearbox Software, the makers of our popular Borderlands Series. While the game launched to solid reviews, its performance in the market has been below our expectations," explained Zelnick during the publisher's Q1 earnings call.<br /><br />However, the game's failure...

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